Digital advertising has come a long way since the days of annoying pop-ups that flooded a user’s screen, but most advertisers still don't fully respect what users want. As new research shows, internet users want organic ad experiences that cater to their personalized wants, rather than invasive and overt ads that have little relevancy.
Read More »Business
Interview: Jeff McManus, Author of ‘From Weeders to Leaders: Leadership Lessons from the Ground Level’
An eye-opening Q&A on the secret to leadership with Jeff McManus, who took the Ole Miss grounds crew 'From Weeders to Leaders' — also the title of his compelling new book.
Read More »How Loyalty Memberships Are Making You a Target for Hackers
When you sign up for a loyalty program account, the data might not be collected and stored securely. If it’s not encrypted in transit and on the hard drive, it’s not secure. If you don’t know whether your information is encrypted, you should find out as soon as possible.
Read More »Credit Card Debt Hits a New Record High
Consumer Credit Card Debt Reaches a New Record
Read More »Time is Money: How to Get Employees to Stop Wasting Time
If your employees are doing things that waste time, nip it in the bud as soon as possible. The longer you let those behaviors go, the less of a chance you have of being able to point them back on the right track.
Read More »Research Shows Millennials are Largest Generation in the Workforce
From a managerial perspective, what does it look like to manage millennial employees?
Read More »Why Target Took a Dip and How It Can Recover
For all of the issues that Target has suffered through over the last five years, the company still has a lot of good brand equity. Millions of customers are still loyal and will give Target every opportunity to improve, but it’s up to the company to seize this second chance.
Read More »Millennials Are Ditching Politics in Favor of Community Action
Businesses know that millennials will switch to their competitors, or simply go without, if they have a poor reputation for social responsibility.
Read More »Book Review: ‘Upside: Profiting From the Profound Demographic Shifts Ahead,’ by Kenneth W. Gronbach
There's power in counting people — and no better guide than 'Upside' by Kenneth W Gronbach a demographer and trend expert. Its an enlightening book and a great tool for making better business decisions.
Read More »Interview with Nat Greene, Author of ‘Stop Guessing: The 9 Behaviors of Great Problem Solvers’
A Q&A on how to really solve a problem with Nat Greene, the author of a powerful new book, 'Stop Guessing: the 9 Behaviors of Great Problem Solvers.'
Read More »