Friday , April 26 2024

Tag Archives: Media

Sex Sells … To Men … If They Remember the Brand

A first-of-its-kind online study combining a questionnaire with an eye-tracking method has revealed that sex in print advertisements improves the ad for men — including their “like” for the ad, the product, and all-important “purchase intent” — but it decreases ad effectiveness for women. Interestingly, with their brains presumably aswim …

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John Peel Day

They treat their legendary radio DJs pretty well over there in the old UK: over 300 concerts took place — including a Joy Division-only set by New Order — Wednesday and Thursday to mark John Peel Day in honor of the BBC’s late, great radio man. Anyone who has ever …

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Freedom Of Speech Hits New Low

In a new low in the destruction of Americans’ right to free expression and free speech, a woman got in trouble this week over the wearing of a t-shirt. First, she was forced to cover up a t-shirt and then had to choose between removing it or getting off a …

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