Menards is a privately-held company headquartered in Wisconsin, where John Menard, Jr. opened his first lumber store in the early 1960s. The company now has dozens of stores in a dozen states in the Upper Midwest. The chain helped create somewhat of a popular culture icon with a spokesman who became known simply as "the Menards guy." It also has a well-known jingle, "Save big money at Menards."
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The scrappy Secret Theatre, whose snazzy production of 'Cabaret' was an Off-Off-Broadway highlight last year, has done well by another classic big musical with a sinewy 'Gypsy.'