Saturday , July 20 2024

Apple Movies

New movie-editing software goes on sale June 14:

    Apple, based in Cupertino, California, had unveiled the software in April during the National Association of Broadcasters meeting in Las Vegas. Final Cut Pro 4 will sell for about $999 [$911.99 from Amazon!!]

    Apple, like many personal computer companies such as No. 1 PC makers Dell Computer Corp. and Gateway Inc. have been looking for ways to increase its revenue after a 3-year downturn in demand for PCs.

    “We’ve had Final Cut Pro for the last 3 or 4 years now, but we’re always looking to make the bubble bigger and make the revenue streams larger,” said Paul Saccone, product marketing manager for the product.

    Apple said the product is aimed at 3 sets of customers: editors, post-production or broadcast customers, and its own software developer community. [Reuters]

About Eric Olsen

Career media professional and serial entrepreneur Eric Olsen flung himself into the paranormal world in 2012, creating the America's Most Haunted brand and co-authoring the award-winning America's Most Haunted book, published by Berkley/Penguin in Sept, 2014. Olsen is co-host of the nationally syndicated broadcast and Internet radio talk show After Hours AM; his entertaining and informative America's Most Haunted website and social media outlets are must-reads: Twitter@amhaunted,, Pinterest America's Most Haunted. Olsen is also guitarist/singer for popular and wildly eclectic Cleveland cover band The Props.

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