Although The 40 Year-Old Virgin was a Steve Carell project, Seth Rogen's performance didn't hurt that movie at all. It's worldwide gross was over $177 million according to Box Office Mojo. After that, Seth Rogen produced and starred in Knocked Up which grossed $217 million worldwide. Finally, he wrote and played in Superbad this summer which has grossed over $167 million worldwide, and that doesn't include DVD numbers as the release date is set for December 4.
That box office track record would have any director creaming their collective shorts. But the news is even rosier for Kevin Smith and his Weinstein Company backers. When Smith makes a movie, the budget doesn't look big compared to the catering bill of a Michael Bay production. Smith is reportedly going to make Zack and Miri on a budget of $25 million. If Rogen and Elizabeth Banks are anywhere close to decent in this movie, they will easily be able to make everyone involved supremely rich. Or even more supremely rich in the case of most Hollywood types.
Regardless, Kevin Smith got his man and he potentially has a gateway into a post-Silent Bob movie directing career.
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