Subscribe to Tag RSS
The skill set needed for effective PR and social communication is evolving - do we need to be perfect all rounders?
QR codes are creeping onto our TV screens more and more but are they useful or just a gimmick?
Jim Redner answers some questions of mine on the recent happenings with The Redner Group and 2K Games.
Facebook's PR firm drops the ball, smear campaign on Google backfires.
A book with Big Ideas about social media marketing.
Five easy and free steps to ensure a start-up public relations venture is successful.
One of the most useful business books you will ever own. Marketing and growth tips from the best of the best.
Bios and press releases are both necessary parts of a good marketing and press plan.
BC Writer of the Week