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Tag Archives: cognitive psychology

Book Review: Wired for Story: The Writer’s Guide to Using Brain Science to Hook Readers from the Very First Sentence by Lisa Cron

It's all in the story, folks, and genetically based because humans have needed stories in order to survive. Read More »

Book Review: Incognito: The Secret Lives of the Brain by David Eagleman

An accessible and entertaining tour of modern brain science. Read More »