The Yankees did not magically become the goliath that they are today. When CBS owned them, and was unwilling to invest in the team, the Yankees were beyond pitiful. It was not until an owner who — say what you will about his character — had an insatiable lust for winning, bought the team that the Yankees began the climb back to success. And even that climb, with all its financial backing — was rocky at times. Ask Don Mattingly or Dave Righetti.
George Steinbrenner turned a business he purchased for $10 million into a $1.3 billion enterprise (according to Forbes Magazine). That is the epitome of successful capitalism.
Instead of railing against the Yankees for intelligently and meticulously working to put the best team possible on the field every season, the organization should be examined as a model of how to run a successful sports franchise. The Yankees domination of the free agent market this season is perhaps the most easily solvable issue that baseball faces today. Teams must simply give the fans a product worth watching. If every ownership group was committed to that task, it would be amazing how quickly the term "small market" would become passé.