A Runner’s Diary: Sneaker Store vs. Running Store

I live on Long Island and there seems to be only two running stores in the area. One is located in Farmingdale, which is nearly an hour from my house, and the other is located in Lynbrook, which is about a half hour from my house.

Since I’ve been running more than 15 miles a week, my shins have been hurting and the backs of my legs have been burning. So I decided that it was time to buy a good pair of running sneakers.

I had a meeting in Huntington the other day and I realized that I wasn’t that far away from the Farmingdale store, called Runner’s Edge. I put the address in my GPS and within five minutes I was parking my car.

I walked into the store and didn’t really know what to expect. As soon as I walked through the door, I was greeted by a salesperson, a young bald man in his 30’s who wore bright orange sneakers.

“Can I help you?” he said.

“I’m new to running,” I told him. “I’ve been running about 15 or so miles a week and I think I need new sneakers.”

“Did you bring in your old sneakers?” he asked.

“No,” I said, and then thought to myself, "Who walks around with their old sneakers?"

I asked him if he carried Newton’s, which was a brand I read about in Runner’s World Magazine. He told me not to be concerned with brands and to get something that feels supportive and comfortable. “We only sell good running sneakers here,” he said.

“I was told that I needed two pairs of sneakers: one for racing and one for training. Is that true?” I asked. “Also, is it good to switch off sneakers every time you run?”

“First off,” he said, “you don’t need a pair of racing sneakers. Racing sneakers are for experienced marathon racers. And, there’s no need to switch off sneakers. You wear one pair for running/training and after three to four months, you buy a new pair. You could switch off and they would both last about six months, but what’s the point?”

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Article Author: Hilary Topper

Hilary JM Topper, MPA, is the President & CEO of HJMT Public Relations, Inc., a boutique Public Relations and Digital Media Agency located in Melville, Long Island, Manhattan and in Rochester, NY.

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  • 1 - Dr. Bruce Pinker, DPM, AACFAS, AAPWCA

    Nov 04, 2010 at 12:53 pm

    Sounds like a good experience and good direction given by the salesman. Remember, change those sneakers every 300 - 500 miles to prevent injury!

    Keep on running!

  • 2 - Constance Korol

    Nov 04, 2010 at 1:00 pm

    Hey Hilary,

    Great summary of the customer service experience you get from Bob and his family setting at Runners Edge. I have been running for about 15 years now with a full marathon and many half marathons behind my belt. I continue to learn and get great help from these folks every time I stop by. They even sponsor training groups such as this past summer’s Run Like a Diva training to get anyone into half marathon shape. Keep up the great work in shoes that are right for you. Cheers!

  • 3 - Hilary Topper

    Nov 04, 2010 at 3:09 pm

    thanks Bruce and Constance for your comments!

  • 4 - Marilyn Pean

    Nov 04, 2010 at 4:15 pm

    Good Luck :)

  • 5 - Erin

    Nov 10, 2010 at 7:06 pm

    I love Runner's Edge. It's the only store I go to for my running shoes!

  • 6 - Jan

    Jan 14, 2011 at 4:06 am

    To complement your article, I can describe my experience with the other store you mentionâ€"Lynbroook Runner's Stop. It went very similarly, making it a sharp contrast from general stores. Plus, they have a running group that got me into running more frequently.

  • 7 - katthedley

    Jun 28, 2011 at 6:56 am

    I can agree to the salesman. but it doesn't apply to all. sometimes you also need to have two or three shoes.

  • 8 - Hilary Topper

    Jun 28, 2011 at 7:01 am

    Thanks Katthedley! I think you may be right...

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