Yahoo! Gets Beat By MySpace For The First Time

Yahoo! has shown its true colors, and they're not Fox gold and blue.

CNN has reported MySpace drew more American website visitors in November than Yahoo!, for the first time ever. MySpace, the News Corporation-owned social networking site has been gaining on the giant Internet directory for some time now.

While this does raise serious concerns about the former king of the hill, the news may not signal the end of the line for Yahoo!. According to CNN:

a one-month change could represent an aberration. Furthermore, Yahoo's page views could be diminished by the company's growing use of Ajax technology for maps, e-mail and other services.

Yahoo!'s people were quick to defend the company, saying that they remained at the top of the web content world. New technologies may not yield more page views, but according to one Yahoo! spokeswoman, their reach has not necessarily been affected.

"Yahoo continues to be the overall Web audience leader with the largest number of unique users and most time spent online. The page view change in November is related to the use of Ajax and other Web 2.0 technologies across the Yahoo network," Yahoo spokeswoman Nissa Anklesaria said to CNN on Tuesday.

News Corporation's web holdings had a great overall month with IGN drawing a huge crowd of visitors when Playstation 3 and Nintendo Wii launched.

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Article Author: John Guilfoil

John Guilfoil is the editor of Blast Magazine. He is the former editor and founder of The Review Center. He currently maintains the blog PRrag: All the news that's fit to spin.

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  • 1 - Baronius

    Dec 15, 2006 at 9:30 pm

    Well, the fact that this article cites CNN tells me that even declining tech/communications outfits can still do their jobs. Still it is amazing. I wonder what the numbers would have been, absent Michael Richards?

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