"The PSP Firmware 2.0 Upgrade for the North American market will be available during the week of August 15th, instead of on August 12, as previously reported."
Source: IGN PSP
Hey Sony: Do you want a black eye? It seems you do. It is now Saturday, August 20th. Tell me, what do you consider "during the week of August 15th" because I would consider that between Monday and Friday. If I don't see it by Sunday at midnight I am going to turn into a rather irritated customer and start calling as many Sony numbers as I can, starting with that one from inside that PSP box.
So screw you Sony. I can count the games released for the PSP in the last three months on one hand, which the DS has seen a number of (quality) games in that same time period. There is no reason to alienate your (somewhat) loyal fans who payed a lot of money for a next generation portable gaming/media device. Our investment in your PSP doesn't seem to look as good right about now. Your UMD movie smoke screen might work on other people. It doesn't work on me.
Screw you Sony.