Netscape Represents the Future of News - Page 2

Part of: Online Media Cultist

* Admin submitted content – This is the area that Netscape has innovated in. Netscape Anchors take on a variety of roles on the site: they post stories they find interesting or compelling (stories not yet submitted to the Netscape system or stories they themselves find elsewhere on the Internet), they have the ability to feature stories in the above-the-fold "Netscape Anchors Recommend" area, and they can conspicuously insert themselves on story pages to add pertinent information, provide relevant links, or explain why they feel a given story may not be right for Netscape at all.

* "Original" content – This is the new frontier to create a true hybrid social news experience. Imagine what The New York Times online edition may look like a few years down the road: original NYT content merged with a user generated submission/voting system (which may include NYT content and anything else from around the Internet) and editor selections. So The New York Times would still be The New York Times (by featuring its own content prominently in a similar fashion to how it does this now online), but it would incorporate both user submitted and admin submitted content into its model.

It also should be taken as a given that the future of news online is a full-on multimedia experience, with photo imagery, audio clips, and particularly video all grappling to take away the spotlight from the written word.

Netscape's hybrid model takes on two of these three areas. And just recently it has delved into the third with Netscape Reports, an area of the site devoted to "original reporting by the Netscape Anchor Team."

Look for a major, mainstream media news site to experiment with a hybrid social news approach within the next year or two. And then we'll know that the future of news has truly arrived.

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Article Author: Eric Berlin

Eric Berlin is the publisher of Online Media Cultist. He's also prone to referring to himself in the third person in author bios in an attempt to make it look like someone Less Important wrote it for him.
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Article comments

  • 1 - Len Dotson

    Jan 16, 2007 at 9:41 pm

    The new Netscape sucks! Bring back the old Netscape! I prefer isp.netscape.com.

  • 2 - Matthew T. Sussman

    Jan 16, 2007 at 9:44 pm

    And here I thought Blogcritics was the future of news.

  • 3 - Eric Berlin

    Jan 16, 2007 at 10:30 pm

    Len, if you don't like social news, I'm afraid you won't like (digg?) the new Netscape!

    Matt, Blogcritics is the forever of news, reviews, opinions, and interviews (smiles).

  • 4 - Ken Kline

    Jan 17, 2007 at 12:33 pm

    So much of what I see on the Netscape home page is opinion and political commentary based on assertions of fact that in no way can ever be substantiated. I regard that as trash much like "news." My trash-worthy opinion of trash-worthy opinions.

  • 5 - Eric Berlin

    Jan 17, 2007 at 9:10 pm

    Some people over on Netscape seem to feel the same way, Ken. However, the perceived poltical bias or ideology of the content is a mostly separate piece from the online social news platform that Netscape developed, which is and will be the platform, I would argue, for a new wave of online news sites.

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