Increasing Web Site Stickiness: Embedding Flash Games in Web Sites - Page 2

They also explain how the HTML coding is accomplished linking to the files producing a graphic that when clicked on runs a Flash game on the reader's browser. It assumes of course that the user has Flash capability in their browser. These days that feature is virtually universal thanks to Macromedia, as it has become one of the most widely used browser plugins. Both articles also have some additional resource references for the developer to assist them in creating a very simple solution.

Results may vary. We have heard this phrase over and over again in other claims to improve our lives. The same applies here. If you are new to blogging, don't expect instant results. It just doesn't work that way unless, of course, YOU as an author have INSTANT star power and a brand. There is no substitute for interesting content that is focused and tuned for a specific audience. This is perhaps the most difficult aspect of marketing a new Web site for the author to accomplish. We won't go into how here since there are countless posts and articles on this subject. But you can give your site a quick start or maybe a pop by adding something of entertainment value that's simple to create.

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Article Author: Z.Z. Bachman

Z.Z. Bachman is the current editor-in-chief at ZardozZ News & Satire and contributing editor and site developer at OpenWeb Downloads. He also manages the popular ZZ OpenRing, an active blogring dedicated to the advancement of cultural blogging and …

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  • 1 - Robet M. Barga

    Sep 06, 2008 at 9:57 pm

    I actually have to strongly disagree with this idea. If i am browsing websites and I come upon one with flash embedded in it that is illogical with the content, I will never come back. Now, if the flash makes sense (say a shooting game on the NRA site), then it works; otherwise, it is a bad idea. Until you build your brand, it is hard to get a game that fits it.

  • 2 - ZZ Bachman

    Sep 07, 2008 at 10:03 am

    Having a theme oriented approach to any "puzzle" or "entertainment" sidebar would of course be even more effective. For a newbie that might take some work --- like the chat integrated multi-player flash mentioned in the Michael Arrington article. For a new comer to web site development simple is ofter better. Either way the flash, should NEVER run when the browser window loads the site. It should always be based upon visitor CHOICE to play, watch or listen to whatever is embedded as an "extra" on the site just as you say. Good points Robert.

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