Fearing the Future: New York Times Goes Negative On Netscape

Part of: Online Media Cultist

For those addicted to "social news" websites (where readers decide what hits the "front page" by submitting, voting on, and chatting about stories), the summer has been sunshiny good times.

Digg.com, the massively popular tech-focused social news site, expanded its horizons to arenas such as politics and entertainment. In short order, "web 1.0" caterpillar Netscape.com turned web 2.0 butterfly by both stealing from and experimenting with the "Digg model," adding editorial "anchors," real live humans who help to steer news coverage, hang out and comment on what's going on, and attempt to rein in the chaos that is the norm at such free-for-all electronic bazaars.

The New York Times, picking up on this story, decided to go strangely negative on the new Netscape. Instead of lambasting the experiment in social news itself – which one could certainly argue for or against – the coverage focused on the "surprisingly angry feedback" of a few on site commenters to "bring the old Netscape.com back." An electronic petition was then cited that received "1,000 electronic signatures" before Netscape pulled the entry from its front page.

Change is hard. Even in the warp-mega speed of the Internet, it takes people a while to get used to it. The wonderful and extraordinary thing about the Internet – and particularly the interaction and feedback-intensive universe that we now find ourselves in – is that people can whine and lament and yearn and pontificate in nearly real time.

So it makes sense that some people would get ruffled by changes to a web portal that has been around, in Internet terms, since the Jurassic era. What is less clear is why the The New York Times decided to take a "gotcha" angle on this story.

Perhaps this fear of change is nowhere stronger than within the bowels of traditional media itself. Traditional news organizations – with outlets in print, television, radio, and the Internet – are based upon a "we report, then we tell you what's important" model. The entire concept of an audience "reporting" (by endlessly scouring the earth and the Internet for news, opinions, tid bits, and intriguing pieces of lint) and then selecting the top stories is antithetical to the entire foundation upon which the traditional news media is based.

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Article Author: Eric Berlin

Eric Berlin is the publisher of Online Media Cultist. He's also prone to referring to himself in the third person in author bios in an attempt to make it look like someone Less Important wrote it for him.
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Article comments

  • 1 - Phillip Winn

    Jul 18, 2006 at 12:54 pm

    Since apparently all paradigm shifts should result in 100% buy-in, with no criticism at all, this is big news!

    OR, it could be that people don't like change, even if that change is good, and we would expect The New York Times to be a little more up-front about that, and about the fact that Netscape is essentially a competitor, when trashing them as their article does.

  • 2 - Eric Berlin

    Jul 18, 2006 at 2:44 pm

    I've been surprised by how often traditional news sources fail to "get" new media.

  • 3 - Victor Plenty

    Jul 18, 2006 at 5:35 pm

    This reminds me; I'd been meaning to complain about the changes to the format of Blogcritics that happened about a year or so ago. I'd gotten used to the way it worked before, and the new ways left me slightly disoriented.

    However, before I got around to articulating my discontent, I somehow managed to figure out that the new layout works much better than the old scheme, in many important ways.

    Had my personality been more impatient and hasty, I might have tried to stir up a campaign to take things back to the "good old days," but as it turned out, it's probably better that I didn't.

  • 4 - Eric Berlin

    Jul 18, 2006 at 5:42 pm

    Hilarious Victor!

  • 5 - Serket

    Jul 18, 2006 at 11:47 pm

    Is there still a Netscape browser? Friedman argues that Netscape is one of the 10 flatteners in "The World is Flat."

  • 6 - Jade

    Jul 19, 2006 at 12:39 pm

    Instead of focusing on the NY Times' angle on this issue... I'm commenting on the Netscape homepage itself.

    "Social news" is an interesting option but I personally don't care if the "top" vote getters are stories about Brangelina or Paris Hilton. I don't know if there is a way to have both "traditional news" homepage and a "social news" version to appease all.

    If you are a Netscape subscriber, I respectfully invite you to read the comments of the disgruntled individuals in response to Jason Calacanis' blog (the Netscape vs. old netscape story). The comments are overwhelmingly against the "social news" Netscape homepage. But good luck finding that story, and in relation to that ... "An electronic petition was then cited that received "1,000 electronic signatures" before Netscape pulled the entry from its front page." ... Netscape wants people to vote on the stories that are of interest yet they pull a negative story about Netscape. Sounds a little hypocritical and like censorship -- or is it just me?

  • 7 - Frank Schmeisser

    Jul 19, 2006 at 1:21 pm

    The new Netscape format is true democracy. I love this new page! The old Netscape had been nearly irrelevant to me as there is only so much of diet fads, lovemaking tips, and celebrity "news" one can stand. Roll on Netscape!

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