I think all of these things as interconnected and needing each other to create one “whole.” For effective career management, one needs to have a well defined and executed personal brand. And to effectively manage your career and build your personal brand, social media is a critical tool to amplify, streamline and expand on these efforts.
Would you like to share about your books Seven Days to Online Networking and Find a Job through Social Networking?
My co-author Ellen Sautter and I had the opportunity to write our first book Seven Days to Online Networking as a result of our manager at the time, Michelle Tullier. Michelle is a published author many times over and she had been asked by JIST Publishing to write a book about using social networking for job search. She wasn’t interested in doing this project at that time and she tapped Ellen and me to work on this project. Michelle served a critical role not only in brokering the initial book deal but also served as our main editor for the first book. The second book came about due to a need to update our original book content and to share our updated knowledge on social networking tools through a second edition.
We’ve received lots of compliments from readers of both books from all over the country and outside the U.S. This has also been an affirmation that the content is relevant and that the book has been helpful to others, which is a very rewarding to both of us.
What message would you like to convey to our readers on Blogcritics?
Even though I’m a huge believer in “all things social” when it comes to social networking tools, there’s no real substitute for face to face interaction. So, it’s still a great and timeless practice to get out from behind the computer or iPhone or tablet and make sure you’re talking to others and taking those online connections offline. I am always interested in making new connections so please feel free to connect with me on LinkedIn, and follow me on Twitter.
Article comments
1 - Scott
I think social media gives you a chance to get your articles in front of people at the right time. I don't know how many times I've been chatting with someone online and had a post that answered a question they asked. If you get the right timing like that people are more likely to share it because they found more value in it.