Because of the nature of my work I pay a lot of attention to branding, and while walking the exhibit floor at CPAC my eye was caught by a branding choice so odd that I have to comment on it.
In way of background, here is the traditional male symbol:
Here is the traditional female symbol:
Here is the usual symbol for traditional heterosexual marriage:
Here is the symbol for a male homosexual marriage:
Here is the symbol for a lesbian marriage:
This symbol would logically represent someone who is transgendered:
All makes sense so far, right? The conventions of this system are consistent and easy to understand.
Here is the symbol I encountered at CPAC on the booth of the National Organization for Marriage, a group which opposes any kind of same-sex marriage:
Based on the graphic conventions shown in the first examples, looking at the symbol being used by the National Organization for Marriage, I can only assume that they are advocating some sort of marriage between androgynous beings completely lacking in sexual identity - perhaps very regularly shaped amoebae or some other single celled organism, or perhaps they are proposing marriage without sex or gender roles, though that seems just as unlikely.
I assume they were trying to send some sort of message with their choice of symbols - maybe wedding rings or abstinence or something - but the only read I get off of it is marriage between beings whose genital areas are as smooth and featureless as circles - perhaps Barbie and Ken. It certainly suggests a driving fear of sexuality.