Nicky Hilton, sister of Paris Hilton, launched her new upscale clothing line, Nicky Hilton Beverly Hills. The clothing line is the sequel to Hilton’s Chick, a casual wear line launched in 2004.
Stargazers and ’70s rock were abundant as the first designs of Hilton’s new line graced the room.
Hilton, 22, said her latest creations are “clothes my friends and I could wear,” adding that her designs will sell for far less than what she and her friends could afford to pay.
“This ain’t Prada,” said the hotel heiress.
“I don’t want to be one of those celebrities that slaps their name on a label and collects royalty checks,” Hilton said, noting that she studied at the Fashion Institute of Technology in New York. “Everything on that runway reflects me.”
The big question now is, will Nicky’s line outsell Paris’ line, or will Paris’ line outsell Nicky’s? Time will tell. Information from AP courtesy of the St. Petersburg Times was used for this report.