Via: CMU
Joan Kroc, the widow of McDonald's founder Ray Kroc, has left more than $200 million in her will to US National Public Radio. Joan Kroc, who died in October this year, was a reknowned supporter of various arts causes, and a
longtime donor to her local NPR station. The sum she had left is more than
double the nonprofit network's annual budget.
None of this is likely to help bosses of the McDonald's corporation who are
facing criticism from the UK's Food Standards Agency today for targeting
children with advertising at pop concerts and on music websites. The Agency
reckons the intensive marketing of fast food to children and teenagers has
helped to drive the increase in obesity among young Britons. They want the
government to introduce rules that stop fast food brands from advertising
through media and events targeted at young people.
The criticism comes the day after McDonalds' announced it would follow up
its global campaign featuring a track recorded by Justin Timberlake by sponsoring the singer's up-coming tour.
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