Music's biggest night isn't over when the last award is handed out, not by a long shot. For the second year in a row, The Grammy Celebration Party will be held at the Los Angeles Convention Center immediately following The 48th Annual Grammy Awards. The invitation-only event will be attended by Grammy winners and nominees, music industry executives and celebrities who attend the live telecast.
Commenting on the after-awards celebration, Neil Portnow, President of The Recording Academy, said,
Music's Biggest Night is an international extravaganza that celebrates the year in music, but the festivities don't end there. The evening continues with winners, nominees, VIPs, Academy members and enthusiastic music lovers at our Grammy Celebration, an elegant soiree where contemporary cuisine, distinctive design, and top-notch entertainment are the best way to top off a spectacular day. We never want Grammy night to end.
The Grammy Celebration Party will feature an all-star lineup of live entertainment including Earth, Wind & Fire with special guests Sleepy Brown, Will.I.Am (The Black Eyed Peas); and Big &Rich featuring Cowboy Troy. The event's menu will feature more than 70 buffets with international fare and such desserts as turtle bars, mini-banana cream pies, apple galette, winter sundaes, crispy rice pudding, and an assortment of ACM's famous cookies. Presented by Heineken, the party will also will feature wines and spirits provided by Patrón Tequila, Belvedere Vodka, Pyrat Rum, Forest Glen Wines and Domaine Laurier Champagne.
The Recording Academy has partnered with gifting company Distinctive Assets to create a specially designed area where guests will be able to preview luxury products such as a Privia digital piano package provided by Casio; his and her Oceanus and G-Shock watches; free Lasik surgery from Dr. Kerry Assil; a spring purse collection from Elliott Lucca; two tickets to the PAC 10 basketball finals in March, and a Verizon package including a Gateway laptop computer, just to name a few. Every guest in attendance will receive a parting gift courtesy of S Factor.