Music Review: Blue Ash - No More, No Less

The Blue Ash story is one of rock’s best kept secrets. Formed in Youngstown, Ohio in 1969, Blue Ash were a powerpop outfit in the same vein as Cleveland’s Raspberries, albeit with a harder edge. Of course, the term “powerpop” hadn’t been coined yet; then it simply meant good pop music. Blue Ash and the Raspberries played on the same bill often back in Ohio. The band’s name is taken from a real town in Ohio, though none of the members were born or raised there. Four long haired guys done up all nice, in striped jackets and white ankle boots, Blue Ash countered the disheveled hippie look favored by Midwestern rock bands at that time.

Mercury Records won a bidding war, signed them, and the underground classic No More No Less hit the shelves in 1973. Collector’s Choice recently rescued the album, out of print for over 30 years, from obscurity with a CD edition. Even a cursory listen of No More, No Less makes one wonder why the album wasn’t all over the airwaves in ‘73.

“Abracadabra (Have You Seen Her?)” is a crossbreed between garage rock and frilly power pop that served as a precursor to bands like the Nerves and the Plimsouls. (The Records included it as a bonus track on one of their albums). Singer Jim Kendzor alternates between effortless, uptempo delivery and emotive wailing to make the tune something special. The song has a timeless quality that surely sounded as good crackling though a transistor radio as it does streaming through an iPod. Where were these guys when the radio audience at large was force fed a steady diet of Lobo, Helen Reddy and Cher’s Dark Lady incarnation?

“Dusty Old Fairgrounds” a previously unrecorded Dylan song when Blue Ash adapted it for No More, No Less. For a Dylan song performed by Blue Ash, it sure sounds like the Who! Drummer Dave Evans exudes Keith Moon frenzy on this one. You could slip it right at the end of Meaty, Beaty, Big and Bouncy without disrupting the flow. “Just Another Game” has country pop undertones more reminiscent of the The Byrds than any of Blue Ash’s power pop brethren. The catchy "Plain to See" has one of those choruses that gets stuck in your head, with a pop sensibility that captures the essence of bouncy and melodic Brit pop bands from the Searchers to Freddie and the Dreamers. Likewise, the wistful lyrics of “I Remember a Time” wrapped in a bright, sugary base of  smooth harmony vocals and jangly guitar.

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Jade Blackmore is a freelance writer living in Hollywood, CA. Her work has been featured in dozens of publications and websites, including Playgirl, Perfect Sound Forever, RockConfidential.com, Modamag.com and Suite101.com, among others. …

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