Is there a particular thing that you think you were able to get done faster? Or done better?
Yeah, all of it! [laughing] I mean, it’s ridiculous, our labels. I mean, I really don’t know what they want. Besides to make money, I don’t know what they want. There’s not a lot that gets done, you know? So I decided to move on. I just can’t do the corporate thing anymore. I’m now willing to step out on my own and take my chances.
That’s definitely very brave. How did you come up with the name for the label – Everso Records?
My partner and I decided he wanted something that was kind of classic and wouldn’t change. It’s all about standing the test of time – based on an old saying from back in the ‘50s. In a lot of the old ‘50s movies, the ladies would say stuff like that, you know, when they were in the bathroom, putting on their lipstick and powdering their nose, and they would say, “Oh, this is ever so.” It’s like an old, old saying.
Okay, that is neat. I noticed that Fontana is actually used for the distribution. Even though you are straying away from the corporate world, why did you think that particular group was going to be the best fit for you?
Well, very simply, they have three of my other catalog records. So when Everso gets ready to put out my old Universal records, I’m one foot already in the door. See what I mean?
That makes perfect sense.
There’s lots of distribution companies out there, but I figured—this is my twelfth record I’ve put out in twenty years, and three of them were with Universal back in the last decade. And so, if Everso wants to put out those records again, well then I’m that much closer to being able to do that.
From the business side, did you have anybody assisting you with this? How did you know to make that kind of arrangement or deal?
Well, you just put your heads together. When you’re doing your own business, you take the experience that you have yourself and then you choose the most trusted individuals around you who have a good head on their shoulders. And then you put it together and you start having common sense. And yeah, just kind of hopefully you make the right decisions. I mean, so far, it’s been smooth sailing with decision making. I’ve got some good people that have been with me a lot of years in business who are involved.







Article comments
1 - Josh Hathaway
Thank you, Clayton, for this great interview with Shelby and a VERY SPECIAL thanks for asking her a couple of my questions! I love it and I love this new record. If she ever gets to release that anniversary edition of I Am Shelby Lynne, I'm going to be first in line to have it. I can guarantee her one copy sold day of.
2 - BT
Yes, Clayton. This was a remarkable interview with the truly remarkable and gifted Shelby Lynne. She stays true to her roots. Thank you and thank you, Shelby
3 - Abbey Hetford
Great interview. A lot of new and young musicians can learn a lot from Shelby Lynne. Her career's longevity shows how much talent she has.