McDonalds have recruited five Pop Idol rejects (Gary, Daniel, Morwenna,
Andrew and Hayley for those who watch the show) to record a version of the
Justin Timberlake track being used by the Big Mac conglom in their current
marketing campaign. The new versions will be released here as a single later
this month under the moniker 'Outta Sync'.
McDonalds' Amanda Pierce explained: "Like karaoke, Pop Idol is all about
expressing yourself and having fun. These guys are a breath of fresh air
because they entertained millions of people by doing their own thing and not
caring what the judges thought. This is the spirit which is summed up in our
I'm lovin' it campaign. If there's a good reaction to the single and video
we are looking at touring Outta Sync across the country - we think they
could be bigger than the winner of Pop Idol.
Via: CMU
Article comments
1 - Christian Hauschild
"they entertained millions of people by doing their own thing and not
caring what the judges thought"...hmmmm. Isn't that a contradiction in terms. If they didn't care what the judges thought, then surely they would never have taken part in PopIdol.
2 - RICHARD THOMAS
Sounds logical captain!