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Interview with Dr. David Gruder, Author of The New IQ

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Dr. David Gruder is represented by Pump Up Your Book Promotion, an innovative public relations agency specializing in online book promotion.

David Gruder, PhD, DCEP, is perhaps the world’s only clinical-organizational psychologist specializing in integrity development. Known as "The Integritizer," he is the leader in transpartisan nondenominational strategies for solving the massive integrity deficits that have caused today's vast social, economic, and political challenges. Dr. Gruder founded the "Integritize America Campaign," an integrity stimulus plan for renewing personal, relationship, and societal integrity so we can finally co-create sustainable solutions to today's most challenging issues. His latest book, The New IQ: How Integrity Intelligence Serves You, Your Relationships and Our World, is the world's first step-by-step guide to attaining personal, relationship, and career fulfillment during difficult times without sacrificing ethics and integrity.

We interviewed Dr. Gruder to find out more about his exciting new book and his life as a published author.

Thank you for this interview, David.  Can you tell us a little about yourself and how long you’ve been writing?

I am someone who has always struggled with having far more interests than time to pursue them. My first love was music and my life pretty much revolved around music and drama from elementary school through graduating from college. I started writing as a teenager for my high school paper and for my English and Social Studies classes. I honed my writing skills as my university newspaper’s executive editor and as a columnist, in addition to writing many long papers for various classes. I ultimately became administrative assistant to the president of my university, which was the natural outgrowth of many other leadership roles I had previously held. Among my responsibilities was being his principal speech writer. I later learned a lot about curriculum design and teaching while working in schools for a number of years. All of this proved to be great preparation for writing my doctoral dissertation as I was completing my training as a clinical and organizational psychologist. I truly had no idea how much my wealth of experiences in performing, writing, teaching, and leadership roles as a child, teenager, and young adult would influence my career as a psychologist. But, the blessing of 20/20 hindsight easily reveals why my career as a psychologist has included writing, speaking, training, consulting, and leadership in addition to providing psychotherapy and mentoring.

Do you write full-time?

Not exactly, although it feels that way because of how much I write each day in addition to the media interviews, keynotes and training programs I give. My writing includes huge e-mail volume, posting to my own IntegrityWatch Blog, adding new pages to my website, writing articles, and creating the content for my media interviews, keynote, workshops… not to mention making notes about my next books. All I can say is that I’m deeply grateful that I love writing and rarely experience writer’s block.

At what point in your life did you make up your mind you were going to become a published author?

This started as a gleam as a teenager. I began publishing articles and training manuals in the 1970s. I completed my doctoral dissertation, which is like an unpublished research book, in 1982. But I didn’t actively commit to writing a formally published book until around 1990. My first print book was released in 1995.

Was there anyone in your life that you can give credit to helping pave the way?

What’s my word limit? First, and therefore foremost, I give credit to my mother for having taught me how to write. A published poet herself, she was a relentlessly accurate proofreader who also provided what felt like endless editing suggestions through my high school graduation. I resented this as a teenager but in hindsight I am deeply grateful to her for having laid the groundwork for writing to be so easy and enjoyable for me today.

What was your favorite book to read as a child?

As a boy I gobbled up the Tom Swift book series and read everything I could get my hands on about astronomy and extraterrestrial life. In college my favorite books by far were those of Hermann Hesse, especially Demian and Siddhartha.

Can you tell us a little about your latest book?

I’d be delighted to add to what I have already said about it. The New IQ is a five-award-winning book providing the world's first complete road-tested socially responsible guide to personal, relationship and career fulfillment during difficult times without sacrificing ethics and integrity. Part personal development road map, part health and wellness manual, part social change blueprint, and part staff development template, The New IQ shows people how to coordinate their personal, relationship, career, and leadership development in an elegantly efficient and streamlined way. Hailed as a "once-in-a-generation book," The New IQ is being enthusiastically recommended by business and government leaders, educators, clergy, helping professionals, and social.

What was the inspiration behind your book?  Why did you feel a need to write it?

The first inspiration behind The New IQ was attending the infamous Woodstock music festival in 1969 when I was fifteen. But, it wasn’t until after two profoundly traumatic events that occurred decades later that I finally felt ready and willing to write this book. The first was being in the New York City area when 9/11 occurred, and for the 10 days after following that turning point event. The second was my own personal twin towers falling six months after 9/11 when my first wife ended our marriage in early 2002. The events surrounding 9/11 made it clear to me that I had to bring to the widest audience possible the things I know about how we lost our way with integrity. Recovering from a divorce I would never have predicted brought into focus some key pieces about integrity I hadn’t known were central to understanding integrity in a complete way. As a result of harvesting profound gifts from these two traumas, I knew I was finally ready to write The New IQ.

What kind of research did you have to conduct to write your book?

The bulk of my research had occurred years earlier, when I was studying the question of what “natural developers” intuitively did to recover from traumatic experiences and build life fulfillment. I first wrote about natural developers in a now-out-of-print book that my first wife and I wrote, entitled Sensible Self-Help. To write The New IQ I took another look at that research through the prism of integrity and was dazzled to discover that the seven core life skills natural developers rely on for creating life fulfillment appear to be equally necessary for personal, relationship, citizenship and leadership development.

What message are you trying to convey with this book?

There are two interconnected messages around which The New IQ revolves: 1) We got into the mess we’re in as individuals, in our relationships and as a society, because of believing the myth that in order to attain life fulfillment it is necessary to sacrifice integrity, people and social responsibility; and 2) Natural developers teach the rest of us, from everyday people to world leaders, the secrets to reconnecting integrity, life fulfillment, love, abundance, business profitability, and social responsibility.

Why did you choose your particular genre?

I am a clinical and organizational psychologist who has always specialized in connecting seemingly disconnected dots, making complex psychological concepts accessible to everyday people, and converting understanding into concrete action. This is why nonfiction is my genre and writing at the intersection of social change, health & wellness and self-help is my niche.

Where do you get ideas to write your books?

Three practical real world things must occur before I decide to write a book, or even an article, on a topic. First, what I decide to write about must have helped me personally in some profound and lasting ways. Second, my clients, event attendees and/or talk radio show callers have consistently shown me they are at least as profoundly helped by what has helped me.  Third, this material does not appear to be widely available through some other author or resource. Whenever these three criteria converge I know I have something to write.

How do you deal with rejection?

After years of not dealing particularly well with rejection, I have gained a measure of grace with this. What helps me immeasurably with rejection is that I am now clear, deep in my cells, that I only want to reach people who genuinely want what I most love to offer. So, what rejection has come to mean to me today is simply that this match didn’t occur. Rejection now simply tells me that I have missed the mark in my matchmaking efforts between what I most love to offer and whom I am trying to offer it.

Do you write mainly by day or by night?

As a night person I do often find myself inspired late at night. That said, I can happily write at almost any time of day. What is far more important to me than time of day is chunks of time. I write most prolifically when I marathon rather than in short spurts.

Do you ever get writer’s block and what do you do when that happens?

I am deeply blessed to rarely experience writer’s block. I only know two writing modes: incubation and writing. When I am incubating I tend to write lots of brief notes to myself. I place them in the best possible place in a system I have devised to keep my notes relatively organized. At some point in my incubation process I feel ‘baked.’ At that point, the writing just wants to pour out of me and my biggest job is simply creating the time for that to occur.

Do you blog?  If so, what can you tell my readers about the advantages of blogging as a useful tool in book promotion?

My IntegrityWatch Blog has been an amazing multi-purpose tool. First, I use it as an idea incubator. Second, the reactions people send me about my posts provide me with great market research. Third, I use my IntegrityWatch Blog posts to improve my website’s search engine ranking. Fourth, I refer media and to blog posts that are relevant a topic in which they are interested. Fourth, I refer audiences to specific blog posts as a teaser to get them to visit my site. Fifth, the juiciest of my blog posts become the foundation out of which many of my articles and press releases grow.

What’s next for you?

I just agreed to co-host a live call-in radio show with a seasoned veteran in the radio business. Its focus, not surprisingly, will be on integrity, and I will serve as the resident integrity expert. Recordings of this live show will be available via podcast. Because the details have not yet been finalized at the time of this interview, please visit www.TheNewIQ.com to discover the show title, description and broadcast information.

Thank you for this interview, David!  Do you have any final words you’d like to share with my readers?

Yes. Virtually everyone agrees about how important integrity is. And virtually everyone knows we have big integrity problems throughout all segments of society. What people have been waiting for is a vision and step-by-step road map for aligning ourselves, our relationships, our businesses, and our government with integrity-centered forms of life fulfillment, love, abundance, social responsibility and leadership. If you know of a resource that provides this, please use it. If you don’t, please visit www.TheNewIQ.com to see if the one I provide is the one for you. Do it for yourself. Do it for those you love. Do it for the world. And do it now.

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