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Culture and Society

Internet Users Have Spoken, and They Want Better Ads

Internet Users Have Spoken and They Want Better Ads

Digital advertising has come a long way since the days of annoying pop-ups that flooded a user’s screen, but most advertisers still don't fully respect what users want. As new research shows, internet users want organic ad experiences that cater to their personalized wants, rather than invasive and overt ads that have little relevancy.

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