How to stand out in a struggling world. Tips for expressing yourself well. Get a job... market your products... grow your business... impress people.
The possibilities are endless. The question is, how much more manipulation do we want to accept?
In a world where we're all under the SEO yoke, marketing people and editorial folks have to work together more closely than ever before.
Boys playing with a ball on a field is exactly the feeling the geniuses of sports promotion know how to tap into.
Sometimes getting to the top means going over it.
Bios and press releases are both necessary parts of a good marketing and press plan.
Customer service via Twitter hits home.
Marketing can influence the public to support or oppose a big societal change.
As you forge ahead in your business – and in your life – remember that your biggest fan is you.
Big corporations are learning to take advantage of the "localvore" movement. When does marketing become deception?
A branded item that's a little bit new, a little bit different, is also a little bit worth tweeting about.
Using Twitter, Moonfruit has come up with one of the most brilliant marketing schemes I’ve seen in a long time.
You don't need to read a whole book to learn the basic principles of writing for the web.
Describing what you do, and why you are the ones to do it, is a website's first job.
Organized networking groups can pave new roads to success.
Will they like me? Will they think I’m smart? Will they find my professional skills, er, attractive?
Is email still a viable marketing tool for smaller companies?
I'll be the first to admit that I just didn't get Twitter.
With the economy in a ditch and more and more people lacking steady work, the entrepreneurial spirit has been flowering like crazy.
An online presence is a necessary part of marketing yourself, and a good website should address the basics of what you offer right up front.
Perceived value is real value.