The Wizarding World of Harry Potter Opens Spectacularly with VIP Event

The richly detailed literary and filmic universe of Harry Potter sprang spectacularly to life Wednesday night at Universal's Orlando Resort in a lavish VIP ceremony filled with emotion, fireworks, music, and wonder.

An enthusiastic red carpet greeting awaited visitors as they passed through the opening archway into The Wizarding World of Harry Potter and a steaming Hogwarts Express locomotive to find a bustling Hogsmeade, the village just outside the grounds of the Hogwarts wizarding school that is at the center of much of the Potter series action.

Wizarding World map
In-character villagers mingled with muggle press, VIP guests, and stars from the wildly popular Warner Brothers film series — including "Harry Potter" himself, actor Daniel Radcliffe — in a microscopically detailed Hogsmeade, ironically draped in convincing, sparkling winter snow in the Florida June heat.

Otherwise jaded journalists and show biz professionals giddily slurped delicious, frothy Butterbeer (including a frozen version in deference to the climate), Pumpkin Juice, and a potent Hog's Head Brew as they reveled in a milieu previously only known through the imagination and the movie screen.

Long time Universal Orlando Executive Chef Steve Jayson was on hand to discuss the creation of a creamy, miraculously balanced, vanilla-based Butterbeer, of which Potter author J.K. Rowling enthusiastically approves, Jayson announced with satisfaction. I found Jayson's spicy apple-pumpkin flavored Pumpkin Juice — the other beverage conjured only from Rowling's literary description — a bit cloying, yet delightful nonetheless.

As the evening sky darkened, guests were ushered into a hushed, cloistered Ollivanders, stuffed to its vertiginous gills with multicolored boxes of wands. The utterly convincing Wandkeeper selected a shyish woman guest to be mated to a wand — remember, the wand selects the wizard! — asked her a few questions to narrow down the search, then selected a candidate wand. All hell broke lose with shelves rattling ominously, lights flashing derisively, and shop flowers wilting: wrong freaking wand, it seemed. After another false start or two, the stars aligned and the wand chose the wizard to spectacular fanfare and startling effulgence.
Sirius Black poster
Moving on, visitors strolled through the enticing stacked shelves of Zonko's Joke Shop; Dervish and Banges magical supplies; Honeydukes sweet shop; and the Owl Post (from whence messages can be sent and authentically post marked), replete with live-looking owls and their inevitable digestive remnants. Authentic Brit cuisine including shepherd's pie and Cornish pastries beckoned from Three Broomsticks restaurant and adult libations abound at the adjacent Hog's Head pub.

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Article Author: Eric Olsen

Career media professional Eric Olsen is honored to be the founder and former publisher of Blogcritics.org, and former publisher of Technorati.com, which both rule. He is now editor, co-founder, and CEO of The Morton Report.

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Article comments

  • 1 - Frankie

    Jun 18, 2010 at 10:37 am

    I saw this story on BBC this morning and they were showing the Hogsmeade village which looked amazing. I've been a Harry Potter fan since the Sorcerer's Stone and I can't wait to get down there to try some butterbeer (been waiting for that for years). Even Daniel Radcliffe was gushing about how amazing everything is. I can't wait!

  • 2 - Dawn

    Jun 18, 2010 at 7:33 pm

    Great write up Eric, and despite your masterful depictions of this epic event, it hardly does justice to the real world magnificence the Universal and Harry Potter creative team brought to life. It was a once and a lifetime event and I am so grateful for the opportunity to experience.

  • 3 - Kate

    Jun 24, 2010 at 10:29 am

    My children thank you. We may actually take our first trip to a theme park.

  • 4 - Eric Olsen

    Jun 24, 2010 at 10:32 am

    excellent Kate, glad to have real world influence!

    Thanks Dawn and Frankie! You're right Dawn, words cannot express

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