So you've signed up to attend a networking event. What should you expect? They vary quite a bit, from big cocktail-party type events in which everyone stands around wearing name tags, to smaller sit-around-a-conference table meetings. The best are those that provide both an opportunity to introduce yourself to the group, and some time to chat informally. In any case, keep these general guidelines in mind:
• Dress as you would for a job interview.
• Bring plenty of business cards.
• Prepare an in-a-nutshell statement of what you do and what you're hoping to get out of the group or session. Unless you're a supremely confident talker, practice your pitch at home first.
• In your statement, give enough detail to provide a clear idea of your skills, experience, and goals; but make it concise enough so you don't drone on and lose concentration, because that's a sure way to lose your audience!
• Listen carefully to others' presentations and to what they say in conversation, and take notes. Just as you're hoping to make contacts and learn useful information, so are they; you may have something of great value to someone else. Karma is good!
• Follow up! If you meet someone who might be able to help you, or vice versa, follow up with a phone call or an email.
Attending these events has the added benefit of getting you out of your routine, out of your office or your home, and into a fresh environment with new people. Meeting just one person — one former stranger — whom you can connect with on some level can make your whole day!
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