PETA takes another scalp — even though this one's in the inert, lifeless form of a gummi snack.
Kraft's Trolli Road Kill Gummi candy (above) — shaped like flattened snakes, chickens and squirrels, complete with tire treads — is no more.
New Jersey animal-rights activists said the candy encouraged children to be cruel to animals, and threatened petition drives, boycotts and letter-writing campaigns unless production was halted immediately.
Kraft complied and plans to stop production and then sell off its remaining inventory.
The candy hit store shelves across the U.S. last summer.
I'm reminded of something a Louisiana lawyer once told me, in passing: "You never see a dead animal on the road in Cajun country."
Think about it.
Full disclosure: no animal products were used in the creation of this post.