Innovation - It Makes the World Go 'Round - Page 2

Part of: Asset-Based Thinking in Action

Another great opportunity at this event will be listening to the buzz and chatter of the businessmen, academics, and innovators in the audience, observing their body language and feeling their enthusiasm. There will also be a Bloggers Hub complete with high speed internet access, cloud resources, and all the electronic bells and whistles we’ll need to report live from the conference.

Positive Social Media Amps Up Engagement

The event organizers, HSM, get a big Asset-Based Thinking shout-out for creating the Bloggers Hub, a unique feature at the event. It is a state-of-the-art resource placed right in the middle of the action that provides the featured bloggers with full access to everything happening at the event—upfront and behind the scenes. The bloggers hub is a very smart communication idea for conferences, with some great "ABT" benefits.

• Facilitates a friendly, open platform for bloggers to provide real time updates, commentary, and coverage of the speeches of some very smart and influential leaders.
• Serves as a micro-community of a diverse group of bloggers to connect around a common interest…live reporting and disseminating information of significance…what I call “Content of Consequence.”
• Creates an environment of mutually supportive and connected energy that feeds on itself. A special “vibe” that brings a new collective dynamic to a usually solitary writing process.
• Provides a “streaming commentary” on topics and discussions as they happen and invites real time response and interaction from each blogger’s audience which we in turn can use as fuel for our reporting.
• Links a network of "Trust Agents" and enables their power to apply leverage to issues and opportunities. Chris Brogan (@chrisbrogan) describes this as the "Archimedes Effect" in his book entitled ( of course) Trust Agents.

Stay tuned. More to come.

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Article Author: Hank Wasiak


Hank Wasiak is a communications industry leader and co-founder of the creative hot shop, The Concept Farm. Hank is a best selling author, teacher, motivational speaker and three time Emmy award winning television host. Hank and Dr. …

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