Patricia Cornwell, the American crime writer with an English name, fired back last week at critics of her investigation of Jack the Ripper. Cornwell has reportedly spent up to $6 million on her investigation, which names Walter Richard Sickert as the man who killed a number of prostitutes in 1888 in her book Jack the Ripper: Case Closed.
Several newspapers have run articles calling her obsessed with the investigation and she didn’t take too kindly to that. On Saturday, she took out full-page ads in the Guardian and Independent, which reportedly cost about 10,000 pounds sterling, explaining herself.
This of course generated a number of stories both at home and abroad.
Regardless of whether or not Cornwell is unhealthily obsessed with Jack the Ripper, one thing is clear: the woman knows how to promote a book. She has a new book about Jack coming out early next year called Portrait of a Killer. Her ads generated several dozen stories, all of which referenced her new book.
Cornwell made international headlines for a book she’s obviously deeply invested in by spending 20,000 pounds, a fraction of what she’s invested so far. Way to go, Patricia.