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Language Matters in Life and Business: Impulse Control When You Shop

wendys artisan egg sandwich

Don't let marketing buzzwords and scarcity messaging urge you into impulse purchases this holiday season. Read More »

The Tooth Fairy Is Cutting Back – The Tooth and Nothing But the Tooth


Something is rotten in the state of Fairyland, and we must all rise up and demand that the Tooth Fairy be fair to all kids. Is that tooth much to ask? Read More »

SXSW V2V: Warning – You’re Losing Money by Not Being a Cultural Architect

shane green sxsw-v2v

“The secret to great service brands, like Starbucks, Nordstrom and Nespresso, is that they inspire the customer experience through their teams,” said SGEi president Shane Green. It’s mindset and behaviors. These create a reputation. In today’s social media-focused environment your reputation is your brand. How you do things is how people will see you in the marketplace.” Read More »

SXSW V2V: Growth Hacking in 10 Easy Steps

Vincent Dignan

“Grow fast or die slow,” was the quote from growth mentor Samir Patel (@meetsamir) that Vincent Dignan used to set the tone for his presentation, “Growth Hacking Live: Boost Your Startup in Realtime.” Dignan spoke to a room overflowing with startup entrepreneurs at SXSW V2V, a four-day (July 19-22) educational event in Las Vegas. He knows that quote is true. ... Read More »

Opening Job Opportunities For People With Criminal Records

Ban the Box

As the prison reform movement picks up with changes in federal sentencing guidelines, more ex-offenders will transition to their communities looking for a job. Ban-The-Box is the best grassroots model today. Read More »

4 Reasons Your Small Business Needs a Blog Even If You Don’t Have a Website Now

Blogs influence buying decisions and allow you to establish yourself as an expert, which can lead to a wider network of professional resources and can make it easier for customers and potential customers to give you valuable feedback on your product or service offerings. Read More »

Obama Was Right: Learning a Trade May Be a Better Path for Many

By Kit from Pittsburgh, USA (Grads Absorb the News) [CC BY 2.0 (], via Wikimedia Commons

Whether you agree with the President on other matters, on this one issue, he was speaking an inarguable truth: skilled trades are careers worth considering. Read More »

Asia’s Path to Clean Energy


Asian nations are slowly but surely adopting renewable energy sources, but for at least the next couple of decades, there's simply no way for renewable energy initiatives to keep up with the booming population. Read More »

Why is the Beach Covered with Dead Birds?

dead auklets

When will our long night of global corporate greed and killing finally fade away into the light? Read More »

Interview: Obama Appointee John Hope Bryant, Founder of Operation HOPE and Author of ‘How the Poor Can Save Capitalism’

John Hope Bryant, founder and CEO of Operation HOPE

"America's poor can no longer be defined or stereotyped as inner city minorities living in the ghetto and those in poor rural areas suffering from long-term unemployment." Read More »