Alice in Wonderland did it again. While I came away rather lukewarm and underwhelmed, Burton's pseudo-sequel has certainly struck a chord with audiences. Its third weekend sees it steaming towards the triple century mark and become the first film of 2010 to reach that mark, not to mention it was also the first to pass the $200 million mark. The fantasy is now officially Tim Burton's highest grossing film, overtaking Batman's (1989) $251 million. I wonder how much more strength it has in it. I do not see an Avatar-like run, but it should clear $300 million pretty easily and will probably end up topping the $350 mark.
The next three spaces are held by the week's new wide releases, although they are not in the order I expected. Coming in second place is the kid-friendly comedy Diary of a Wimpy Kid. This is a movie I never saw any advertising for. I must not watch enough children's programming and I may have to adjust my intake. I kid, I kid. Seriously, I never saw anything on this, but it seems to be getting generally positive buzz and the kids who have read the books seem to have enjoyed it.
Coming in right behind it with $21 million is the Jennifer Aniston/Gerard Butler snooze-fest, err, romantic comedy The Bounty Hunter in third place. I have a good feeling this is going to fade pretty fast as the mediocre at best word of mouth filters out. The film has no laughs, no story, no chemistry, and no ambition.
Taking a steep drop to fourth place is the third of our wide releases, Repo Men. I thought for sure this would have a stronger opening. I at least hoped it would open similar to Daybreakers ($15 million). I can only guess that people either were not as interested in it as I was, or drew similarities to the vampire film. Whatever the case, I recommend you check this body part repossession film. Sure, it has its flaws, but it is certainly entertaining and even has an homage to Oldboy!
The rest of the list is littered with the also-rans looking to pick up some scraps on what felt like a pretty slow weekend. Avatar is still holding the fort down on its historic run. Also on the positive side of the coin, She's Out of My League had a good second week out, which is heartening as I have an affection for it and would like to see it achieve a little success. On the other side of the coin both Green Zone and Remember Me both suffered near 60% dips in their second weekends. Both have their positive points, but if I were to recommend one, it would have to be Green Zone.
Next week will see Hot Tub Time Machine, which I am more and more stoked to see with the buzz that has been building around it. I hope it is as good as the tweeting seems to indicate! Also opening is How to Train Your Dragon 3D, a movie I had little hope for with the first trailer, but subsequent trailers have changed my outlook and I am looking forward to it.
Three movies dropped off the list this week: Brooklyn's Finest (12), The Crazies (13), and Cop Out (14).
|This Week||Last Week||Title||Wknd Gross||Overall||Week in release|
|1||1||Alice in Wonderland (2010)||$34,500,000||$265,800,000||3|
|2||N||Diary of a Wimpy Kid||$21,800,000||$21,800,000||1|
|3||N||The Bounty Hunter||$21,000,000||$21,000,000||1|
|5||3||She's Out of My League||$6,015,000||$19,954,000||2|
|9||6||Our Family Wedding||$3,800,000||$13,668,000||2|
Box Office Predictions Recap
A lot of flip-flopping this week. The biggest surprise was Diary of a Wimpy Kid which opened pretty robustly to take the number two spot. I knew I might have underestimated it when I was told how well it was performing at the local cineplex. I know that is merely anecdotal evidence but sometimes that pays off. Alice still performed well and came in under but close to my expectation. I guess my biggest disappointment would be my overestimation of Repo Men; it strikes me as a film that would have had a strong opening weekend.
Here is how the field matched up:
|1||1||Alice in Wonderland (2010)||$34,500,000||$36 million|
|3||2||The Bounty Hunter||$21,000,000||$22 million|
|4||3||Repo Men||$6,151,000||$15 million|
|2||4||Diary of a Wimpy Kid||$21,800,000||$13.5 million|
|6||5||Green Zone||$5,963,000||$7 million|
|5||6||She's Out of My League||$6,015,000||$5.5 million|
|7||7||Shutter Island||$4,755,000||$5 million|
|10||9||Remember Me||$3,800,000||$4 million|
|9||10||Our Family Wedding||$3,300,000||$3.5 million|