Of all the moments in the Amazing Spider-Man's four-decade career, two have proven the most problematic among longtime readers. First was the notorious Spider Clone Saga of the nineties (where it was revealed that the character we'd long believed to be Peter Parker was, in fact, his clone), a stroke of disbelief assault on par with the moment Bobby Ewing stepped out of that Dallas shower. Second was the death of Spidey girlfriend Gwen Stacy back in 1971 at the hands of longtime nemesis Norman "Green Goblin" Osborne.
The latter event has been so long a part of the character's mythology (at least once a year some spider scribe devotes a sequence to our hero mourning and remembering her - most recently in Jeph Loeb & Tim Sale's Spider-Man: Blue) that more recent readers may not know what a misstep it appeared at the time. By offing Gwen, writer Gerry Conway had totally skewed the series' long-standing gimme. The central moment in Peter Parker's life, after all, was when his egocentric inaction led to the death of his beloved Uncle Ben. Yet here we had a hero committed to altruistic action whose girlfriend died anyway, despite his strenuous attempt to save her. To many readers it appeared that Conway - striving for shock and pseudo-realism - had needlessly violated the superhero's basic reason for being. The move clearly changed the way readers would view the character.
I thought of that earlier reader reaction while reading volume two of the new Ultimate Spider-Man hardback. I've expressed my reservations about Marvel's Ultimate books in the past, but I can understand their appeal to a writer wishing to correct some of the inevitable dubious decisions that can take place when a single character is treated by so many Divers Hands over the years. In volume two, writer Brian Michael Bendis and artist Mark Bagley "return" to the top of the bridge where Gwen was tossed to her death - and change both the heroine and the outcome.
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