Interview with Ronald Aronica and Mtetwa Ramdoo, Authors of The World is Flat? – A Critical Analysis of Thomas L. Friedman's New York Times Bestseller - Page 2

The notion of globalization has been around for centuries, and has taken many forms: political, economic, cultural, and technological, to name a few. But the twenty-first century-style globalization that Friedman writes about is unique. It has a name: “corporate” globalization.

What we want our book to do is to go beyond Friedman’s superficial treatment of globalization and encourage readers who were awed by his book to “think again.”
The aim of our short monograph is to provide a counterbalance to Friedman’s cheerleading for corporate globalization. To help readers get a fuller understanding of the issues, we provide suggested readings at the end of our book and at our web site. Globalization is so important to all of us that we need become more fully informed, not misinformed by story after story based on personal anecdotes, and stories spun from meeting Friedman’s daughter’s friend’s boyfriend at Yale, or playing golf with rich and famous corporate executives. While readers might be unable to find a single falsehood in Friedman’s book, neither can they find the whole truth, nor most of the critically important facets needed for a full picture of globalization.

Q) The current way of globalization, according to you, seems like a race to the bottom. It seems like a system largely driven by large corporations and their obsession with lowering the cost of production. Let me juxtapose this thought with something which is oft mentioned – that success of US from the 1950s onwards was largely buttressed by robust middle class with decent disposable incomes. My question to you is that is there a chance that the vanishing middle class will translate into a vanishing consumer, and what will that mean for the whole enterprise?

MR: That’s a very good question, for it touches on some of the more profound aspects of twenty-first–century-style globalization. We have a whole section in our book, “America’s Former Middle Class” that talks about the plight of the American middle class. Three pillars: land (material resources), labor, and capital form the foundation of industrial economies. In the early years of the Industrial Revolution, Dickensonian industrialists kept labor down when it came to any stake in wealth. Then, in 1901, Republican Teddy Roosevelt became President. He distrusted wealthy businessmen and, as a Trust Buster, dissolved 40 monopolistic corporations. His Square Deal promised a fair shake for the average citizen, including regulation of railroad rates, and pure foods and drugs. As an outdoorsman, he promoted the conservation movement, emphasizing efficient use of natural resources. After 1906, he attacked big business and suggested that the courts were biased against labor unions. In short, you might say Roosevelt gave birth today’s American middle class. Recognizing the capitalists’ excesses during the Industrial Revolution, leaders, such as Roosevelt, reigned in raw capitalism and created a “mixed economy,” not the pure laissez-faire form of capitalism advocated by the Dickensonians.

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Article Author: Spincycle

Spincycle is interested in questions around media, governance, and political economy. He strongly values reading good fiction for he feels that it imparts the important value of empathy.

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  • 1 - Jake

    Sep 11, 2009 at 6:28 am

    The following is writing response assignment I have done for my English class on the world is flat?. Is my analysis misguided or is it nearer to the truth than Friedman was?
    In this critique of Thomas Friedman’s The World is Flat, the reader receives an occasional glimpse into Friedman’s book itself. Some of these glimpses are more disturbing than others and some are even given appropriate recognition by the authors of the critique, Ronald Aronica and Mtetwa Ramdoo. However, there is one excerpt from Freidman’s book which I found to be far and above the most disturbing and culturally degrading. In this section Friedman asserts that there are certain jobs in our new flat world that have become “untouchable”. These “jobs” are demarcated by Freidman as the Great Collaborators and Orchestrators, the Great Synthesizers, the Great Explainers, the Great Leveragers, the Great Adapters, the Passionate Personalizers, and the Great Localizers. As Aronica and Ramdoo have paraphrased this proposal from Friedman’s book, “we should all become masters of social, organizational, and motivational skills”, or as they go on to say, managers. The most disturbing aspect of this idea is Freidman’s apparent perception of the American people as only being interested in getting a job so we can have money to buy stuff. In his defense, this is a very popular ideal of the American identity, but it is not the kind of goal we should hold above all else and certainly not what we should be teaching our children.
    It is also important to note that Freidman is pushing for the American people to do something which not everyone was made for, to lead. Being a manager or president is a
    heavy responsibility that requires lots of work with very little recognition aside from a pay check. To lead is essentially to carry the concerns of all those who are under you and this is a task that very few are suited for. Should we start telling our kids, “you can do whatever you want when you grow up…on the weekends.” Friedman’s idea not only contradicts the ideological foundations of this country but also a later chapter in his book. In this later chapter Friedman encourages for a push in math and science. Are these jobs also untouchable? Or is that only if we become smarter than China and India? As a college student graduating with a degree in English, it is a very bleak, flat world that Thomas Friedman has painted for me.

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