Interview with Hilary Williamson of BookLoons

Part of: The Slippery Art of Book Reviewing

Founded in 2002 by Hilary Williamson, BookLoons now offers readers close to 10,000 reviews on various genres — from children's to teens to most adult categories. Williamson is very selective when recruiting reviewers and edits all reviews herself before they appear on the site.  On average, between 100-150 reviews are added to BookLoons each month. If you're interested in becoming a BookLoons reviewer or would like to submit your book for review, contact Williamson at editor@bookloons.com.

Thanks for stopping by at Blogcritics today, Hilary. Please tell us about your book review site. How and when did it get started?

I launched BookLoons in Fall 2000 as a place for people to connect to books that interest them, in a broad range of genres, covering mainly new releases but also old favorites that site visitors might have missed over the years ...

What makes BookLoons stand out among so many other online review sites?

That question might better be addressed to our site visitors :-).

But we do aim for a consistent quality of review. I pick reviewers carefully and edit all our reviews. We also cover a broad range of genres, which some might see as an advantage or the converse. 30-40 new reviews are added weekly. Also reviews (we have close to 10,000 now) remain online permanently and are available through a variety of search paths.

What is the most challenging aspect of running a review site?

Time. I write a significant percentage of our reviews myself, do all the site updates, and also spend a great deal of time communicating via email with publicists and reviewers.

How many books do you review a month?

We post somewhere between 100 and 150 new reviews every month on BookLoons.

How many staff reviewers do you have?

We have close to thirty, about a quarter Canadian and the majority from the United States. However, some are much more active than others, and some are quite specialized in what they review, while others (including myself) read broadly.

How should an author contact you about a review request? Do you review e-books as well?

Continued on the next page Page 1 — Page 2Page 3

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Article Author: Mayra Calvani

Mayra Calvani is the National Latino Books Examiner for Examiner.com.

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Article comments

  • 1 - Margay

    Jun 30, 2008 at 5:32 am

    Another take on the reviewing process - another website to go check out! Thanks, ladies!

  • 2 - A. F. Stewart

    Jun 30, 2008 at 3:58 pm

    Great thoughts and a wonderful interview.

  • 3 - c hoare

    Jun 30, 2008 at 5:13 pm

    I really like your distinction between reviews that intend to comment on great writing and those that point to good reading. It answers the question of quality between academic and popular reviews by laying clear the value of each to the readers using them.

    Chris H>

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