My favorite Goldie-ism defines Average as, “Where the best of the worst meets the worst of the best.”
The foreword in How to Make a Giraffe Smile is written by H. Ross Perot.
Goldie continues with very similar motivational cartoons and clever sayings that appear so simple that you feel anyone could be a good leader….which appears to be his purpose. One of his strongest recommendations is that integrity and ethics are the bases from which you conduct your business. He indicates that ethics is a one way street with clear established rules and that there is “no room on the road for those who don’t respect and follow the rules.”
He also describes the many uses of WD-40 as a way to exemplify being a leader. It is a multidimensional product, frees sticky mechanics (puts out fires right away), penetrates (every inch of the organization), eliminates the squeaks, and restores/rejuvenates others.
In both books, he stresses communication, role-modeling and a positive attitude as major leadership tools. Every cartoon, every witty saying, every acronym he uses makes good sense. The reading is light and will give you a chuckle. The books are good tools if you’re looking for some motivational inspiration for your leadership team but neither book can take the place of Hugh Gouldthorpe’s live presentation.








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