The book covers ideas and concepts such as at the power of threes, seeking your own truth, power of words, words trigger images and images trigger thoughts that then become reality, media messaging, what happens when you feel fear and a number of other views.
Blake’s personal story is what really makes the book. The three simple rules are good too but the fact that he laces them in and around his story is what will hook readers. He states at the beginning of the book that he is usually a private person but was convinced by his publisher to include his own personal stories.
He also tells the readers that he is donating all profits from the book to cancer research.
I would recommend this book to anyone looking for inspiration and a way to get their life back on track or put it on a better track. The naysayers for self-help books might have to rethink their position after reading this book.