“I know a lot of people are unable to realize their true potential because they are simply afraid to step outside the box. If I did, you can too!” - Kathy Kennebrook, Marketing Magic Lady.“It takes determination to succeed at any endeavor that is worth your time and effort.” - Joanne Musa, Tax-lien Investing Consultant.
“Knowing one’s strengths is the key. Know what skills you’re lacking, go out and find someone who has that skill set and add him or her to your team.” - Wendy Patton, Licensed Real Estate Broker and Builder.
This is only a sample of the inspiration and advice found in The Venus Approach to Real Estate Investing – America’s Most Successful Women Real-Estate Investors Reveal It All: Trade Secrets, Stiletto Methods and Motherly Love by S. A. Philipp and Barbara Heil-Sonneck.
Written to encourage and empower women to use the strengths and wiles of their femininity to become successful real-estate investors, this 220-page paperback sandwiches the first-person stories of nine such successful female investors between introductory chapters with provocative titles like “Where Low Testosterone Equals a Vastly Different Investment Approach” and concluding chapters that discuss what it takes to be successful in the field.
The book is a combination of inspiration, motivation, persuasion, advice, and how-to. In lively and always-understandable prose, the authors present real-estate investing as a viable and rewarding option for which women are ideally suited. The chapter "Do You Have What It Takes to be a Successful Real-Estate Investor" takes a realistic look at the demands of the career. Challenges of the currently troubled real-estate market are addressed in "Tap Into the Special Female Touch to Conquer Even a Down Market." The authors also provide realistic and cautionary advice in “The Million Dollar ‘Not To Do List,’” which contains practical pointers like, “Do not invest without a plan,” and “Do not underestimate renovating costs.”
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