One anecdote of Herz's that stuck in my mind was about how she became fascinated with our enigmatic sense of smell. When she was a little girl, she loved the smell of skunk, and it was only when she expressed her love of the scent to her friends that she discovered that the smell skunk was supposed to be "bad" when they made fun of her.
It reminded me of something similar that happened to me not too long ago in college, when a friend of mine just came back from a break, and I said to him, "You smell nice." He and a couple of other friends gave me weird looks, and it wasn't until later, when I realized that he smelled of cigarette smoke, that I understood why they behaved so strangely at my compliment. In fact, I thought I was weird!
While the information Herz shares in The Scent of Desire assures me that I'm not abnormal for liking the smell of cigarette smoke, I have no idea why the smell of it on my friend smelled good to me, I don't remember any particularly good memories associated with the smell of smoke as I am a non-smoker, and no one in my family smokes. As for what happened with my friend after that, he probably thought that I was interested in him and that was just a terrible pickup line, because he went out of his way to be nice to me after that.
Herz also covers other odor-related topics like aromatherapy and how lavender, peppermint, and other oils don't really have any beneficial effects on us except through conditioning, how particular smells can trigger long-forgotten memories, the link between our senses of smell and taste and how our sense of taste can diminish without our sense of smell, and what the future holds in odor technology.
The information contain within the pages of The Scent of Desire is astounding and sometimes mind-boggling, but Herz conveys these information so well with her wonderfully charming voice and writing style. She is a pioneer in this field and she has my utmost respect for creating the awareness we need about our amazing sense of smell.








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