The philosophies behind Make It Happen value hard work, perseverance, intelligence, passion, and humility. Higher education isn't seen as the only road to success. Liles himself did not finish college and while he does not discourage higher education (and emphasizes that you must at least finish high school), he feels that it's pointless to "study for studying's sake."
Overall, I feel that Make It Happen offers a lot of advice without hypocrisy or arrogance. The type of rules provided here give you an idea why hip-hop has been able to grow from a "fad" into an industry. However, even if you are not a fan of hip-hop, Make It Happen can inspire you and give you useful tips for your own quest for success.