Although the bulk of It's Already Inside focuses on how a leader can tap into his or her innate talents and skills, Murray doesn’t forget the other side of the equation — the people you lead, or the customers with whom you do business. Probably my favorite chapter is the one where Murray describes his business trip to Greece and how he learned to do business with the Greeks, as well as later, people in business all around the globe. He has learned how to be in the customer and the employee’s shoes and to understand where the other person is coming from so he can meet people halfway. He obviously knows what it takes to inspire an employee, and how to lead so people will feel they are part of a team effort.
Having been a manager myself, as well as the leader of various organizations over the years, I don’t think there was a chapter in this book that did not resonate with me. I wish I had read this book years ago when I was struggling to motivate my employees. I know I will never forget some of Murray’s stories and examples, and I believe anyone who reads this book and takes the time to think about the questions and be introspective about his or her leadership skills will discover how to apply them to his own benefit and that of everyone he interacts with from employees to customers, to his own family.
For more information about It’s Already Inside and Robert Murray, visit www.Robert-Murray.com.