What do you want for yourself in the near future? To move up to Regional Vice President of Sales? To launch a successful startup and kill the competition? To be earning a seven-figure salary?
Go ahead and dream, because it's going to happen if you want it to.
According to leading performance trainer and Dr. Jason Selk, we can meet any goal we set for ourselves if we rigorously and relentlessly apply the 10 fundamentals of Executive Toughness. In his new book, Executive Toughness: The Mental-Training Program to Increase Your Leadership Performance (McGraw-Hill, 2012), Dr. Selk presents a new version of his famous 10-step Mental Toughness program for athletes, this time adapted for leaders and businesspeople.
A thought leader in human performance and goal achievement, Dr. Selk is known throughout the sports world as the man who helped turn around the fortunes of the St. Louis Cardinals. In 2006, when he was hired as their first Director of Mental Training, Dr. Selk showed these ballplayers that there's more to winning than physical skill, mechanics, and teamwork. Winning comes from the mind. He trained them to develop a goal-achieving mindset using his 10-step Mental Toughness program. That year the Cards went on to win their first World Series in 20 years; they nailed it again in 2011 under Dr. Selk's tutelage.
Now he travels the world teaching Fortune 500 and 100 executives how to use the same mental training techniques to sharpen their focus, become smarter and more productive, significantly improve their leadership effectiveness, and outperform their competition.
This book is terrific because the 10 Mental Toughness fundamentals can be used to achieve any ambitious goal, including health and fitness goals: losing 25 pounds, running a marathon, or quitting smoking, for example. Dr. Selk's unwavering upbeat attitude is exactly what you want in a trainer who is going to help you change your life. To quote him, "The fundamentals presented in this book have worked for every one of my clients who has made the commitment to using them over the past 15 years. When I say every client, I don't mean most clients. I literally mean every client."
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