This book is meant for "photographers who are serious about producing the highest quality photographs in the most efficient and cost-effective way possible." That would include anyone from advanced amateur photographers to seasoned pros looking for new and more efficient ways of doing things.
Ken Milburn, the author, is a seasoned pro with lots of paid, published experience. He's also an accomplished writer of technical works like these, in particular ones dealing with digital photography and Photoshop. What's more, this book is now in its second edition, which ought to tell you that if it was good enough to be reprinted, it's probably worth your money.
The book is divided into 12 chapters that take you from prepping for a photo shoot to processing the photos and presenting them to the world. A great emphasis is placed on the workflow, and best practices are presented, and, I might say, drilled into the reader. O'Reilly has spoiled me, because they always have good TOCs and indexes, and nice intro sections that are good stepping stones to the headier content, and this book is no different. Each chapter is summarized, so the reader knows where to look for things. What's more, Ken's writing is approachable and down to earth. You can tell he's familiar with the subject matter and is also used to explaining these concepts.
Ken teaches the workflow mentioned above using the Adobe Bridge and Photoshop applications. If nothing else, Adobe applications like these have a wide reach, so you'll be able to replicate what you learn from the book. I like the explanations that Ken offers for shooting in RAW vs. JPEG mode, and for ensuring that you are always ready to take photos, no matter the conditions. Another nice nugget is the method of eliminating noise from your photos by using Photoshop.
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