Where Will Blogging Be In 2010?
Wright predicts that one of three things will happen to blogs by 2010. In the first scenario, blogs will disappear, because everyone will have a blog and therefore the term will be forgotten. The second, blogs will redefine everything that businesses do, and if this occurs, I think more than blogs alone will be the cause, but blogs have changed business communication quite a bit, already, and those who have not blogged on with the rest of us have seen some slipping numbers in many cases. In the third, Wright predicts that blogs will never die. I feel that's the most easily predictable answer, as my old PR blog is still lying around from my old PR business, which is no longer in existence.
How Was the Book?
Overall it was a great book with insightful information, although somewhat of a long read, however, if you are new to blog marketing, you should definitely add it to your reading list. If you already use blogs in your marketing or project management campaigns, you may find some useful tips, but you may also find them around the blogosphere, as well, although not all of Wright's tips can be found in the blogosphere. Either way, Blog Marketing is a fantastic book, and definitely worthy of your readership and a place on your shelf. Buy it for that special someone in your life, or just for yourself.
John Mudd is the author of Blogging For Profit: Turning your point of view into a marketing tool, published in REALTOR Magazine and Broker Agent News. He writes for and publishes the Tampa Bay's Inside Real Estate Journal blog and the Tampa Bay's Luxury Real Estate Journal blog.
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