The Facts of Business Life: What Every Successful Business Owner Knows That You Don’t is written especially for the entrepreneurial-minded reader. This book outlines easy-to-use lessons to tackle any problem related to business life and how to ensure business success. This book will show the entrepreneur what it means to be a business owner and how to succeed.
It looks into what is required to not only start a business but to develop and maintain a thriving one. Then once you have a successful business, Bill McBean shows the reader how to evolve past it. He also offers suggestions on when it’s best to move on and sell one’s business.
McBean shows the reader how to create a company’s DNA. This is crucially important to build a successful business. This requires that the entrepreneur develops a vision and has the ability to look into the future. In other words, the business owner has to visualize how the company will operate in the future. Without a firm vision, most businesses fail very shortly after being set up. In fact, this is usually one of the key reasons why businesses fail.
This book covers seven business facts that a business owner should know. These seven facts are: if you don’t lead, no one will follow; if you don’t control, you don’t own it; protecting your company’s assets should be your first priority; planning is about preparing for the future, not predicting it; if you don’t market your business, you won’t have one; the marketplace is a war zone; and you don’t just have to know the business you’re in, you have to know business.
McBean devotes one chapter to each of these business facts to give the reader a complete view of how to successfully create and run a business that is successful and thrives. This book will help business entrepreneurs avoid making costly mistakes and prematurely losing their business. This book is a must-read for all entrepreneurs before starting any business.