REVIEW

DVD Reviews: 305, Superhero Movie - Savor the Silliness

Written by Ray Ellis
Published July 14, 2008

One thing I’ve learned working as a pop culture critic over the years is that some things just really are not designed to be seriously criticized. Maybe it’s because my formative years consisted in overlapping parts of classic literature and Mad Magazine, fifties jazz and punk rock, Italian wines and cheap beer, TS Eliot and Lenny Bruce, Michelangelo and Jack Kirby, Richard Burton and Warren Oates, Stanley Kubrick and Roger Corman, and numerous other dichotomies. Or it could be all those scattergun reference points, scrambling for their private piece of brain-wrinkle real estate, finally settle for a time share arrangement. Once that happens, all those pop culture fragmented creatures, like it or not, take on personality fragments of their neighbors.

That’s why, when I think of Star Trek, the first thing I think of has nothing to do with the franchise itself — it’s a Mad satire of the series I read as a kid, and the only thing I remember of that is two word balloons. Spock says, “I can’t believe my ears,” to which Kirk replies, “I can’t believe your ears, either.” It cracked me up then, and it still does.

Along that same timeline, Marvel Comics introduced a new series called Not Brand Echh!, a spoof of their own characters, and a good-natured swipe at DC (who was Brand Echh in the Marvel PR of the time), as well. It was Mad for comic book geeks, especially Marvel geeks such as myself. The Mighty Thor was lampooned as the Mighty Sore, the Hulk was the Bulk, Superman was Stupor-Man, and in any given eight pager, the characters invariably had billboard messages stamped on their shoe soles.

The point is, Mad and Not Brand Echh! were not satires—they were parodies. There’s a big difference. Satire points out foibles through sarcasm and wit. Parodies go for the cheap joke — they’re supposed to be stupid. Two movies released on DVD this week are parodies — stupid, puerile parodies full of inside jokes, sight gags, and juvenile nudges. What makes them fodder for fanboy cliques is that they also step on their sacred cows of the moment, the Spider-Man franchise and the green screen epic 300.

305 is as much a sequel to 300 as it is parody — sorta. It began life as a humble video short on YouTube, and focused on five inept accountant types assigned to guard a goat path against the advancing Persians. Essentially, it was a "what if the staffers of The Office were placed in ancient Sparta" sort of affair. It became a major hit on YouTube, attracting more than 4 million viewers. What makes it important is that it is the first viral video to be made into a feature film.

The movie takes up after the events of 300, where we find that the five inadvertently caused the deaths of the 300 by leaving their post at the goat path to unsuccessfully join the main battle. The problem was, the goat path was the route by which the Persians entered. 305 expands on the premise of the original viral video, taking up a year later, and follows the exploits of the Five as they try to redeem themselves. Their path to redemption crashes through the fourth wall, ignoring all sense of history or timelines. Consider it a parody of The Office, if that show was set in Sparta. It’s a Mad magazine-style send-up of that sitcom, and a spoof of the over-praised 300, as well. If 305 has any pretensions at all, it’s that it was done in green screen, as was 300. The DVD’s special features even spoof the green screen process.

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Ray Ellis is a freelance writer who has been dissecting pop culture and its effect on how we view ourselves for over twenty years, ruffling feathers and dragging unsuspecting pedestrians along for the ride whenever possible.
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DVD Reviews: 305, Superhero Movie - Savor the Silliness
Published: July 14, 2008
Type: Review
Section: Video
Filed Under: Video: Fantasy, Video: Comedy
Writer: Ray Ellis
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