Commercial ads on television make us want to kill. One-hour shows have 16 minutes of advertising, and often times they're the same ads over and over again. That probably explains why we're not big TV watchers in the "real-time" sense, but we do watch a lot of TV on rented DVDs from the local video store or NetFlix. We're both huge Battlestar Galactica fans, for example. And we love the original Star Trek. And Nova.

We have crossover aspirations for all formats. We have TV show concepts, feature film scripts, and webisode plans. We hope that the release of Hamlet A.D.D. and Gonzo Ballet will bring us closer to cutting some bigger film and television deals, but in the meantime we're happy to keep distributing our ideas through the Internet. We have three main goals: to get people to smile, think, and communicate. We're really interested in memetics [note: small cultural concepts that are replicated, modified, and evolve as they pass on, like viral videos, remixes, and video responses], so the Internet is kind of a dream come true… find something that's funny or interesting and pass it on. We're not going to change the world with the "What What" video, but 10 million views means we got some gears turning and some people talking.

What projects do you have coming up? And have you ever felt stigmatized as "Internet video one-hit wonders"?

Hamlet A.D.D. is a big project that we have been working on for a long time. The "What What" video was a fun way to take a break and test out some of the visual and comedic ingredients that are going into Hamlet A.D.D. It was also a fun experiment in making a friend into a star — Sam's small part in our Hamlet film (shot long before "What What"'s popularity) is now a full-blown celebrity cameo appearance!

There's been no fallout. It may not be possible for "What What" to have much of a backlash, since it will always have a healthy supply of haters. There is nothing more honorable to us than having a cultural "hit", whether it's a one-time thing or not. To paraphrase William Shatner's "Has Been" song, think of all those people who never get out of their armchairs to accomplish anything!