REVIEW

Video Training Review: Search Engine Optimization With Tony Wright From xTrain

Written by T. Michael Testi
Published April 25, 2008
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"Writing for Search Engines" focuses on how the wording on your site can be a great tool to help your site be found on the search engines. This 30 minute class will show you how to write title tags as well as optimizing the rest of the page. You will learn about branding, character limits, separators, and how information pages will convert for the consumer. You will also learn how press releases can be used to your site's advantage.

"Putting it all Together" takes everything you have learned and puts it all together. This 25 minute class will show you what it takes to make the most of your site — make it searchable, navigational, and user friendly.

Keep in mind that Search Engine Optimization is for the webmaster as well as for the person who wants to learn about SEO. It is not for someone who is intermediate to advanced and already has a good understanding of SEO techniques as much as for those who are trying to figure out the basics.

What I like about Search Engine Optimization is that it delivers what it claims to deliver and more. It gives all of the basics that one would expect but it does not get into the snake oil; too many people put together "training" to try to sell you products and not really show you anything instructive. This video really does give you information on what SEO really takes. The instructor also explains very clearly that when something is not conducive to SEO; take, for example, Flash Pages, or AJAX — he takes the time to explain what the problems are, and gives you alternatives to make it work.

Search Engine Optimization is available as online training from xTrain. There are three ways to purchase it. One is an annual fee of $199 which not only gives access to this class, but every one of xTrain's classes for a full year. You can select the monthly fee, which is normally $29, but for a limited time you can get it for $19.99 per month which gives you access to all classes for a month. Or you can purchase it by the course which is listed as $119.00.

I found Search Engine Optimization to be very informative, thoroughly enlightening, and incredibly easy to understand and learn from. Tony Wright is a great instructor who not only knows his subject, but is able to convey the subject in a manner that makes learning easy. I highly recommend this course.

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T. Michael Testi is a photographer, writer, software developer and ardent fan of fantasy football and horse race handicapping. He also blogs at PhotographyTodayNet and at All This and Everything Else.
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Video Training Review: Search Engine Optimization With Tony Wright From xTrain
Published: April 25, 2008
Type: Review
Section: Sci/Tech
Filed Under: Sci/Tech: Internet, Sci/Tech: Computers
Part of a feature: The RAM Review
Writer: T. Michael Testi
T. Michael Testi's BC Writer page
T. Michael Testi's personal site
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