Book Review: Winner Takes All by Christina Binkley
Published April 03, 2008
Steve Wynn is a very interesting character. He is a visionary, whose limited eyesight seems not to hinder, but to focus. He is the disputed king of modern Las Vegas, but his kingdom is a restless place, filled with flashy concrete and glass veins, through which flow the bedazzled cash giving clients of America’s favorite Sin City. Christina Binkley’s new book, Winner Takes All, doesn’t provide an expose of Wynn and the other architects of Las Vegas, but rather provides a fly-on-the-wall viewpoint of these very human, larger-than-life moguls.
Binkley, a columnist for the Wall Street Journal, spent ten years covering Las Vegas, giving her insider access to these titans of gaming industry and insight into their personal visions. The book focuses on the three men who currently own and control most of what most people think of when they think of Las Vegas: Steve Wynn, Kirk Kerkorian, and Gary Loveman.
Steve Wynn is the center of the work. Binkley must have spent a great deal of time with Wynn, as his portrayal is the most personal. Here he recounts a near-disaster from the opening days of the Mirage, the first modern casino resort, that features a giant volcano near the entrance that erupts in a fiery display each evening:
"There were some kids and they were drinking and they were all excited and wanted to be macho, so one of them walks across the grass and climbs in the water. He's standing there up to his waist," Wynn says. The volcano was scheduled to erupt any moment in gas bubbles and flames. "He's about to get third-degree burns in his crotch."Wynn is portrayed somewhat harshly early on in the work, but then he is redeemed by the end of the book, not for a change in the perception of his personality, but rather from the creative force he embodies that has transformed Vegas.
Gary Loveman, economist and ex-Harvard professor, appears innocent enough at first, a no-frills mathematician in charge of the mighty Harrah’s and Caesars empire. In a strange quirk of fate, while I was reading the book, I received an offer for a free room at Harrah's. If my life where being filmed, it would have been at that moment that the director would have called for a crane shot that would pan through the roof of my house to reveal a satellite in orbit, transmitting the image of me in my kitchen back to a central command where a team of mathematicians, calculating how much I might lose on the trip, suddenly become worried that I am aware of them.
Kirk Kerkorian remains enigmatic throughout the book. I’m not sure if that’s because Binkley had less access to the ancient billionaire, or if it’s just that Kerkorian is simply an enigma. Kerkorian was born on June 6, 1917 to Armenian immigrant parents, in Fresno, California, the same city where I currently reside with much less money.
Winner Takes All is a sharp and witty romp through modern Las Vegas. I try and go to Vegas once or twice a year, and I know that my perception of the city has been changed by this book. Whenever I see someone stick a card into a slot machine, I will imagine Gary Loveman sitting at the center of a giant web, feeling the vibration of the prey that has entered his domain, and whenever I marvel at the beautiful absurdity of the Strip, I will imagine Steve Wynn, gallantly striding ahead into a future he can barely see.
- Book Review: Winner Takes All by Christina Binkley
- Published: April 03, 2008
- Type: Review
- Section: Books
- Filed Under: Books: Biography, Books: Entertainment, Books: Nonfiction
- Writer: Jeff Myers
- Jeff Myers's BC Writer page
- Jeff Myers's personal site
- Spread the Word
- Like this article?
- Email this
Save to del.icio.us


Gameguy, has a BA in Theater Arts and an ME in Mathematics, and while he is uniquely qualified to write theatrical reviews of boring plays about science, he chooses to write about 




Actually, the book is full of inexcusable errors.