REVIEW

Ingredients for a Cocktail Revolution

Written by Ray Ellis
Published March 05, 2008
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No other spirit is more closely associated with cocktail culture than gin. Compared to vodka and tequila, it’s still a relative newcomer having first appeared in Holland in the late 17th century. It’s most associated with the English, however, where the dry variety was perfected and popularized. G’Vine Gin, from France’s Cognac region, is a departure from traditional gin in that it’s distilled from grape spirit, rather than grain, and is infused with green grape flowers, instead of juniper, for a smoother flavor and headier aroma.

PhotobucketTending to favor vodka over gin, I approached G’Vine with some trepidation. That fact that each bottle is individually numbered seemed more marketing ploy than exclusivity to me, and did little to assuage my fears. I was pleasantly surprised once I opened the bottle and took in its faintly floral fragrance. Sampling it neat, its flavor was round, with none of the burn or aftertaste of the English-style gins. Not surprisingly, given its origins, it was rather akin to sipping a good wine.

The true test of any gin is how it works as the base ingredient of a mixed drink. In that regard, G’Vine surpasses almost any juniper-based dry gin, lending a new dimension to the basic martini. What it may lack in bite, it more than makes up for in subtlety. Served neat, on the rocks or mixed, this French gin may well become the standard for gins in the new cocktail culture.

The commonality of these three spirits, ultimately, is that they serve to recognize a restless urge in contemporary culture to explore new vistas and cultivate a refinement in our sensibilities and tastes. Admittedly, none of these spirits, being new to the US market, are readily available at this point. Christiania Vodka and G’Vine Gin have rolled out their respective products on the East Coast, while Partida Tequila is more readily available in the Western region of the US. All, however, are currently available via Internet retailers, with rapid expansion planned to local markets. Christiania and G’Vine are at a $40 price point, and Partida, depending on the aging, costs in the neighborhood of $50-$80.

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Ray Ellis is a freelance writer who has been dissecting pop culture and its effect on how we view ourselves for over twenty years, ruffling feathers and dragging unsuspecting pedestrians along for the ride whenever possible.
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Ingredients for a Cocktail Revolution
Published: March 05, 2008
Type: Review
Section: Tastes
Filed Under: Tastes: Food and Drink
Writer: Ray Ellis
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